The role of NFT in contemporary art
Innovation and non-standard approach are valued in art. NFTs most organically fit into the concept of art: indivisible, unique, each token is unique. This is such a symbiosis of traditional forms of fine art and digital technologies, and the most advanced of them related to decentralization. It may not be clear to the layman why beautiful landscapes that repeat reality cost pennies, and an installation of household items or cutting strange video clips costs millions. But this is a very primitive approach, which simply shows that a person does not understand that art is not exclusively imitation of the surrounding world. This is a search for oneself, new ways of self-expression. And it’s always been that way. Cubism, primitivism, surrealism, pop art - every time it’s something new that wasn’t there before. The value of an art object lies in its novelty, uniqueness in the context of previous art trends.
NFT acts as an excellent reason for PR campaigns
Fast food restaurant Taco Bell on March 7 put up for sale more than 20 NFT “inspired tacos”. The campaign was timed to coincide with the return of potato dishes to the restaurant menu. The files were sold out in half an hour, some are now being resold.
The brand could be accused of greed, but the description to each file states that 100% of the profits from the transactions will be transferred to its own charitable foundation Taco Bell Foundation, Inc. The campaign provoked the appearance of a huge number of positive mentions in the press.
NFT Layer 2: The New Gold Rush
From the very moment Ethereum was created in 2015, it was clear that this blockchain would one day face scaling problems. And the natural step to scaling is to switch to L2. As part of the conversation about NFT, L2 is particularly important.
Time for L2 solutions for NFT!
While I was thinking about everything going on around L2, the following analogy came to my mind. Now the Ethereum ecosystem can be compared to Disneyland of the 50s. The first Disneyland opened in Anaheim (California) in 1955 and for quite a long time was the only Walt Disney Company park in the world. The Ethereum network in its current form is also the main and only hub where all the activity of the ecosystem boils. In other words, when you want to ”visit" Ethereum, then you, like all other visitors, come to the same “park” (network) and use the same “attractions”.
Needless to say, the current Ethereum infrastructure can barely cope with the ever-increasing load (imagine that a 1955 Disneyland would have to serve the crowds typical of Disneyland in our time). Undoubtedly, it is very fun and interesting now in Ethereum-Land, but impressions still spoil due to long queues. Visitors simply cannot get to many attractions. ZKSwap is launching improved versions of all those "attractions” that you liked back in the main Ethereum park — now, thanks to L2, transactions are made lightning fast and with near-zero costs.
ZKSwap chose the right solution for the application of their technologies by building an L2 solution around the main Ethereum hub. Layer 2 really needs NFT. Following the DeFi boom and the NFT boom, the NFT L2 boom will begin.
My address: 0xAC14727c3eC0cFD042BE966374040c677231f6A5